Like thousands before him, Rich began his career as an all-night DJ in a small town. His primary job was to provide wake-up calls for the Really Important Guy Who Did Mornings. Since those pioneering days, Rich has worn a lot of broadcasting hats, including stints as an afternoon drive rockjock, a live television host, and a radio promo writer/producer. He’s also taught radio broadcasting, and led very successful business seminars with mind-numbing topics like Developing Superior Customer Service and Empowering Attitudes, Empowered Actions.
Somewhere along the way he read a book that warned of the dangers of becoming a “generalist”, and so he made the decision to specialize … in the world of voice-overs. Besides, the hours were better. So was the dress code.
Rich has since become one of the top commercial voice-over performers in Canada. His client list is huge, and he’s been featured on some of the highest profile advertising campaigns in the country. Along with his numerous awards for advertising performance, he has also been recognized for excellence in radio documentary work and commercial writing.
Rich brings a high degree of professionalism and individual flair to his work. As one top producer says, Rich can “turn an average commercial into a great commercial by his sheer presence”.
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